Dates: 2-3 December 2008
Corporate Water Footprint: Towards a Sustainable Water Strategy
San Francisco, USA
You'll have heard a lot about carbon footprints but water-marks (my alternative terminology) have been less obvious - until now. One of the main benefits of water efficiencies is they naturally lead to energy, carbon and cost savings. Everything is connected.
So I was happy to find, while browsing the Natural Marketing Institute's (NMI) informative website yesterday, a notice about one of their staff moderating a panel on 'A Global Water Supply Crisis: The Impacts for Business' at the above forthcoming conference organized by GreenPower.
As the GreenPower website says this is the: 'next level of response for businesses committed to becoming sustainable and reducing their climate impact'. Everyone uses water, and when it comes to water consumption, industrial use far exceeds residential use.
'With freshwater supplies tightening due to overuse and more extreme weather patterns, business is coming under more pressure to measure and cut water use. This conference showcases the companies that have woken up to the risks and benefits of water management and are inventing new techniques to cut consumption.'
NMI is one of the groups developing approaches for calculating and curbing corporate water consumption. It is a strategic consulting, market research, and business development company specializing in the health and wellness marketplace, and has already worked with some forward-thinking spas.
For spas, as for many companies, water is a surprisingly large component of
service and production, either directly or indirectly, in the supply chain.
Taking into account your own water use is important but so is being aware of indirect costs from suppliers with
water-intensive processes or overuse.
Water footprint: the total volume of freshwater used in the production and consumption of goods and services.
To attend or for more information, click on this link.
Vision Spa Retreat would welcome a brief conference review (comment below or email separately) focusing on items especially relevent to the spa world from anyone who attends this event.
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